4th Annual Virtual Sport & Fitness Showcase
Hosted by Tiffin University & the City of Fort Myers
Feb 7, 2025
Check back for updates for the 2025 event as speakers and topics are confirmed.
2024 Recap
Overview 2024 showcase
Join Tiffin University in cooperation with Florida Gulf Coast University and the United States Sports Academy to engage with over 60 speakers in 16 breakout rooms focusing on careers and hot topics in sports. Participants may zoom in and out of each of the breakout rooms at their convenience.
The Keynote and Breakouts include:
8:30 AM
Keynote Welcome 1 – Jim Rooney, is a business owner, consultant, facilitator, national speaker, and author. His book, “A Different Way to Win: Dan Rooney’s Story from the Super Bowl to the Rooney Rule” is an Amazon bestseller.
Keynote Welcome 2 – Dior Ginyard of Fanatics and former Director of Player Affairs for the NFL Players Association. Ginyard is listed on both Forbes 30 under 30 in sports and the Athletic 40 under 40 in the NFL.
8:45 AM
Fitness & Strength Training (Rm 1)
A dynamic gathering for fitness and strength training experts to share their knowledge and passion for physical fitness and the importance of health in the sports industry.
Featured Speakers: Dr. Noemi Zaharia, 2X Olympian & USSA; Dr. Cory Schierberl, Lionel University; Bianca Guess*, Michigan State University
Fan and Community Engagement (Rm 2)
Understand how fans and the community participate actively in sports strategies and initiatives. Understand how industry professionals create a sense of belonging and strengthen the bond between the sports world and its community.
Featured Speakers: Meredith Scerba, University of South Florida; Joe Lofton*, Pittsburgh Steelers; Ally Gallagher, Air Force Academy Athletics; Ryan Paul*, Towson University; Brenda Feasby, Fort Wayne Tincaps
College Athletics: Non-Coaching (Rm 3)
There is more to college athletics than just coaching. Listen to college athletic professionals who are changing college athletics away from the playing field.
Featured Speakers: Justin Hairston*, University of Missouri; Amanda Brown*, University of Kentucky; Alanna Widman*, University of North Carolina-Chapel Hill; Morgan Adcock*, NCAA
Marketing, Media, and Promotions (Rm 4)
Learn how sports teams and branding experts use technology, social media, fun contests, and other activities to engage fans, drive revenue, and build a winning presence
Featured Speakers: Melissa Bird*, M2B Communications; Nathan McCarter*, ONE Championship; Brian Boesch, University of Michigan; Ben Meyers, MLB; Helen Williams, College Basketball Analyst & A Coach for the Coach
9:30 AM
Starting a Club or Fitness Business (Rm 1)
Listen to self-starters who have turned their health and fitness goals into businesses.
Featured Speakers: Trisha Roddy, Power Up Fostoria; D’wan Vickroy*, Buckeye Impact Health & Performance; Jessica Breland*, WNBA veteran & bR3 Fitness and Wellness Studio; Mark Thomas*, Penn Fusion Soccer Academy
Ticket Marketplace (Rm 2)
Get informed on how to break into ticket sales in sports and how technology is changing the way strategies are made to get tickets sold in primary and secondary markets.
Featured Speakers: Hayley Coppola*, Logitix; Paul Rini, Cleveland Browns; Maddie Recker*, Toledo Mud Hens; Brandon Goebel, Detroit Pistons & Motor City Cruise
Business and Data Intelligence (Rm 3)
It’s all about the data! Get the inside scoop on how data is changing the sports landscape and being used in everyday business decisions. Learn how data is being used to make the sports market even better.
Featured Speakers: Raquel Pasos, ATEVO Sports; Brian Perkins, Toledo Walleye and Mud Hens; Kyle Moll, Zawyer Sports and Entertainment & Savannah Ghost Pirates; Sara Knysh, Intersport
Name, Image, Likeness (NIL) (Rm 4)
Hear from industry professionals on the ins and outs of the NIL deals, contracts, and what regulatory practices are transforming these deals.
Featured Speakers: Dr. Dexter Davis, University of Tennessee-Martin; Angie Torain, University of Chicago; Mary Boyden*, Ohio University; Alanna-Rose Arechederra-Romero, University of Arizona Sport Properties; Dylan Deitch, Valiant Management Group; Kendall Johnson, Altius Sports Partners
10:15 AM
Stadium and Arena Management (Rm 1)
Get a behind-the-scenes look at what it takes to keep a sports facility running.
Featured Speakers: Derek Halbasch, Allied Universal Event Services-Cleveland; James DeMeo, Unified Sports & Entertainment Security Consulting, LLC ; Josh McAfee*, USA Hockey; Brett Myers*, Louisville Bats Baseball Club; Orville Jennings*, University of Arizona
Brand Sponsorships & Partnerships (Rm 2)
Delve into the dynamic world of sports marketing, focusing on how collaboration between sports organizations, athletes, and brands partner together to create effective business strategies.
Featured Speakers: Sean Kriek*, Weber State Sports Properties at Learfield; Evan Pobuta*, Wasserman; Amy Potter, BMO Financial Group; Ryan Knapp, Wasserman; Dior Ginyard, Fanatics Live
Athlete Health and Wellness (Rm 3)
Keeping athletes healthy goes further than just physical health. Understand what is being done to keep athletes and sport professionals healthy in more ways than one.
Featured Speakers: Melvin Moss*, Moss Therapy & Wellness; Margriet de Shutter, Elite Speed Skater & Sports Journalist/Personality; Jerry Snodgrass, Former Executive Director, Ohio High School Athletic Association; Michele Wolf, Bowling Green High School; Dr. Lorenzo Guess, MSCC, CSCS, Michigan State University; Ian Bunting, NFL
NCAA Conference Realignment (Rm 4)
A realignment shake-up in the NCAA has everyone’s head spinning. Join NCAA and college professionals as they discuss how the realignment came about and the implications for the future of conferences in college athletics.
Featured Speakers: Shonna Brown, PAC-12 Conference; Alfreeda Goff, Retired Senior Associate Commission/Chief of Staff- Horizon League; John Bennett Jr*, WNS Denali; Kevin Lennon, NCAA
11:00 AM
Breaking into Pro Sports (Rm 1)
Understand what it takes to get to the big leagues. Hear from professional sports industry leaders about how they got to where they are and the paths they took to get there.
Featured Speakers: Ashley Madison*, Cleveland Guardians; Anthony Madle, NBA; Gabrielle Reed, Detroit Pistons; Matt Clark, Formula 1-Miami Grand Prix; Briana Pompilus, Tamba Bay Buccaneers
Summer Camps and Internships (Rm 2)
Looking to get involved and stand out? See how involvement in summer camps and internships can be the starting point for your future career.
Featured Speakers: Ornette Gardenhire*, Lakeland Lakers; Paul Titley, Berkshire Soccer Academy for Girls; Cara Roach*, YMCA Florida First Coast; Becca Griesmer, Greater Cleveland Sports Commission
Agent and Representation Services (Rm 3)
Learn what it takes to become an agent, how the agency has changed and grown in the sports industry, and what those contracts mean.
Featured Speakers: Jim Convertino, Professional Athletes & Entertainers Insurance Solutions Practice; Brett Norton*, Sports Management Worldwide; Darryl Greene, Certified FIBA Agent; Molly Kemper, WME; Courtney Funchess*, Certified NFL Agent; Maine Prince, Prince Management Group
2024 Paris Olympics (Rm 4)
The 2024 Paris Olympics are upon us. Listen to Olympic athletes and professionals as they discuss what to expect and the hot topics going into the games.
Featured Speakers: Dr. Liston Bochette, 5X Olympian | Renowned International Sport Executive; Dr. Francis Dove Edwin, 2X Olympian | President, Sierra Leone Olympians Association; Marsha-Gaye Knight, CBC Sports & Olympics & Black in Sports Business; Josiah Henson, JD, Senior Partner, IPO Pang Shenjun Law Firm & Principal of Henson, Pang & Winnie; Greg Sun, Olympian | 3X Olympian, Trinidad and Tobago in Bobsled; Dr. Noemi Zaharia | 2X Olympian, Silver and Bronze medalist for Romania | Director of Sports Leadership and Associate Professor, USSA
Confirmed Speakers for 2024 Event
List will be updated as speakers are added. Check back or follow us on Instagram and Facebook (@tiffinuniversitysmc) for updates, announcements, and additional information.
Alanna-Rose Arechederra-Romero | Manager for NIL Business Development, Arizona Wildcats Sports Properties |
Alanna Widman* | Assistant Equipment Manager, University of North Carolina- Chapel Hill |
Alfreeda Goff | Retired Senior Associate Commission/Chief of Staff- Horizon League |
Ally Gallagher | Director of Community Engagement & Special Events, Air Force Academy Athletics |
Amanda Brown* | Assistant Athletic Director, Student-Athlete Development & Professional Advancement, University of Kentucky |
Amy Potter | Director North American Sponsorships, BMO Financial Group |
Angie Torian | Athletic Director, University of Chicago |
Anthony Madle | Associate Manager & Project Management, NBA |
Ashley Madison* | Senior Account Executive Ticket Sales, MLB Cleveland Guardians |
Becca Griesmer | Programming & Event Manager, Greater Cleveland Sports Commission |
Ben Meyers | Emerging and Innovative Content Strategist, MLB |
Bianca Guess* | Assistant Director of Recreational Sports, Michigan State University |
Brandon Goebel | Senior Groups Sales Rep, Detroit Pistons & Ticket Sales Manager, Motor City Cruise |
Brenda Feasby | Community & Engagement Manager, Fort Wayne Tincaps |
Brett Myers* | Senior Vice President of Operations, Louisville Bats Baseball Club |
Brett Norton* | Sports Management Worldwide |
Brian Boesch | Broadcaster, University of Michigan |
Brian Perkins | Director of Ticket Strategy & Analytics, Toledo Walleye & Mud Hens |
Briana Pompilus | Director of Human Resources, Tampa Bay Buccaneers |
Cara Roach* | Associate Executive Director, YMCA Florida First Coast |
Courtney Funchess* | Certified NFL Agent |
Darryl Greene | Certified FIBA Agent |
Derek Halbasch | Branch Manager, Allied Universal Event Services-Cleveland |
Dion Ginyard | Partnerships, Fanatics.Live | Former Director of Players, NFLPA |
Dr. Cory Schierberl | Exercise Science Graduate Department Chair, Lionel University |
Dr. Dexter Davis | Professor of Sport Business/Program Coordinator, University of Tennessee at Martin |
Dr. Francis Dove Edwin, Olympian | 2X Olympian |President, Sierra Leone Olympians Association |
Dr. Liston Bochette, Olympian | 5X Olympian | Renowned International Sport Executive |
Dr. Lorenzo Guess, MSCC, CSCS | Director of Athletic Performance, Michigan State University |
Dr. Noemi Zaharia, Olympian | 2X Olympian and medalist | Director of Sports Leadership and Associate Professor, USSA |
Dwan Vickroy* | President, Buckeye Impact Health and Performance |
Dylan Deitch | Attorney, Valiant Sports Marketing Group |
Evan Pobuta* | Senior Manager, Partnerships & Media, Athlete Exchange at Wasserman |
Gabrielle Reed | Human Resource Representative, Detroit Pistons |
Greg Sun | 3X Olympian, Trinidad and Tobago in Bobsled |
Hayley Coppola* | Director of Partnerships, Logitix |
Helen Williams | College Basketball Analyst & Chief Executive Officer at We Move Coaches & A Coach for the Coach |
Ian Bunting | Professional Athlete, NFL |
James DeMeo | Unified Sports & Entertainment Security Consulting, LLC | Sport and Corporate Security Specialist | Listed among Most Influential in People in Security (Security Magazine) |
Jerry Snodgrass | Former Executive Director, Ohio High School Athletic Association |
Jessica Breland* | WNBA 9-year veteran and Owner: bR3 Fitness and Wellness Studio |
Jim Convertino | Director, Professional Athletes & Entertainers Insurance Solutions Practice |
Joe Lofton* | Football Development Manager, NFL Pittsburgh Steelers |
John Bennett Jr* | Procurement Operations Contract Associate, WNS Denali |
Josh McAfee* | Arena Manager, USA Hockey |
Josiah Henson, JD | Senior Partner, IPO Pang Shenjun Law Firm & Principal of Henson, Pang & Winnie |
Justin Hairston* | Director of Development, University of Missouri Columbia |
Kendall Johnson | Client Services Coordinator, Altius Sports Partners |
Kevin Lennon | Senior Vice President for Policy and Governance, NCAA |
Kristin Hamwey | Chief People Officer, Tampa Bay Buccaneers |
Kyle Moll | VP of Sales, Zawyer Sports and Entertainment & Team President of Savannah Ghost Pirates |
Maddie Recker* | Group & Season Ticket Consultant, Toledo Mud Hens |
Maine Prince | Certified Contract Advisor for NFLPA, Prince Management Group |
Mark Thomas* | Executive Director, Penn Fusion Soccer Academy |
Marsha-Gaye Knight | Partnership Marketing, CBC Sports & Olympics & Founder of Black in Sports Business |
Mary Boyden* | Assistant Track & Field Coach, Ohio University |
Matt Clark | Senior Director, Consumer Sales & Marketing at F1 Miami Grand Prix |
Melissa Bird* | President, MB2 Communications |
Melvin Moss* | Chief Operating Officer, Moss Therapy and Wellness |
Meredith Scerba | Senior Associate Athletic Director/External Affairs, University of South Florida |
Michele Wolf | Athletic Director, Bowling Green High School |
Molly Kemper | Manager, Early Careers Recruiting, WME |
Morgan Adcock* | Associate Director of NCAA Customer Service, NCAA |
Nathan McCarter* | U.S. Editor, ONE Championship |
Ornette Gardenhire* | Head Women’s Basketball Coach, Lakeland Lakers |
Orville Jennings* | Associate Athletic Director, University of Arizona |
Paul Titley | Director, Berkshire Soccer Academy for Girls |
Paul Rini | Manager of Membership Development, Cleveland Browns |
Raquel Pasos | Partner, ATEVO Sports & former Senior Manager Merchandising at ADIDAS – Latin America |
Ryan Knapp | Associate Director of Projects, Wasserman |
Ryal Paul* | Athletics Marketing and Engagement Manager-,Towson University |
Sara Knysh | Senior Manager, Measurement and Insights, Intersport |
Sean Kriek* | Manager of Business Development at Weber State Sports Properties, Learfield |
Shonna Brown | Associate Commissioner for Football Operations, PAC-12 Conference |
Trisha Roddy | Owner & Instructor, Power Up Fostoria |
School of Business
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For More Information
Email Dr. Bonnie Tiell, Tiffin University Professor of Sport Management, at btiell@fatemeeting.com